Although Bestow underwrites, insurance partner North American Company for Life and Health Insurance issues and provides the policies. Here we've provided the financial strength information of North American. The North American Company for Life and Health Insurance, holds a Superior (A+) rating from A.M. Best, a credit rating company. This means their ability to meet claims obligations has been determined to be stable.

Bestow has an A rating from the Better Business Bureau, though no complaints or reviews have been posted on their profile yet. This is probably due to the company's age, since it has only been in business since 2017.

As the selling agent, Bestow offers term life insurance policies at an affordable cost for people ages 18–59. The terms available are 10, 15, 20, 25, and 30 years. Customers can select coverage from $50,000 up to $1.5 million. Consumers don't need to undergo medical underwriting to be approved. Instead, Bestow uses a method called "algorithmic underwriting" where sophisticated software examines the applicant's profile, including health information they provide, to approve or deny the application. A decision is made instantly online. That allows Bestow to offer some very competitive prices. Some customers may be able to buy coverage for a low as $10 per month. It is also simpler and quicker to apply for insurance with Bestow than with traditional insurers. Bestow is currently available in all states except New York.